Data Analytics

Answers to your questions can likely be found in your data. Data analytics varies in complexity; however, in simple terms, it is the process of utilizing datasets to discover meaning in the data. 

The process starts by determining questions or hypotheses which will lead to the creation of data requirements. The data will be analyzed, cleaned, and, when needed, additional data is collected. At this point, the data is mined and analyzed so that it can be modeled. Often the data is used to create visualizations to help with interpretation.